Executive Job Searching is Self-Marketing—Make No Mistake!
What has cemented the doom of many job seekers, especially executive-level leaders is their inability (or self-destructive refusal) to wrap their minds around the idea of marketing themselves as if they were a product. As a “product,” you must clearly articulate your executive brand, unique value proposition, and market an ROI.
Yet, instead, [...]
Don’t Do This With Your Executive Resume
Don’t put your resume on a billboard.
Or a sandwich board.
Don’t put your resume on a T-shirt.
Don’t take out ads featuring your resume.
Don’t place your resume on Google maps.
While all of the above have been employed by other job seekers, it is unlikely to help [...]
Great C-suite Resumes
If you are an IT executive targeting the C-suite, your resume needs to reflect leadership accomplishments that drove the business value and delivered an attractive ROI. Whether you are a CIO envisioning corporate strategies, or a CTO steering operational excellence and tactical initiatives, your resume must promote your brand as a technology [...]
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