Don’t Do This With Your Executive Resume
Don’t put your resume on a billboard.
Or a sandwich board.
Don’t put your resume on a T-shirt.
Don’t take out ads featuring your resume.
Don’t place your resume on Google maps.
While all of the above have been employed by other job seekers, it is unlikely to help you at your executive level.
According to a CareerBuilder survey, nearly one-quarter of hiring managers (22 percent) reported more job seekers trying unusual tactics to capture by 2010. This was up 18% from 2009 and 12% in 2008.
Jason Ferrara, senior career adviser at CareerBuilder noted, “More candidates are turning to unconventional tactics to attract the attention of hiring managers. While these tactics may work occasionally, they still need to be done with professionalism. That way, candidates are remembered for what they can offer an organization and not just for an unusual antic.” More often, you run the risk of turning off the employer; only 9 percent of hiring managers say they have hired someone who used an unconventional approach to get their attention.
Inventing imaginative ways to get your executive resume noticed is not necessarily a bad thing, especially if the idea is original and you are in PR or marketing. Just do your research before executing the plan, and make certain you are the first job seeker to try it. If not, stick with the tried and true methods of circulating your resume, especially distributing it through your executive network. It won’t make headlines, but the odds are good it can get you a job.
August Cohen is an award-winning, triple certified resume expert and executive coach guiding determined professionals to their next-level career goals. August recently swept the “Toast of the Resume Industry” Award nominations, the resume industry’s highest honor, for her Best Executive, Technical, Career Change, Creative, New Graduate, and International resume submissions. The winners will be announced in October at Career Directors International’s annual conference.
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